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Identity · Packaging

Peau Jeune Beauté

Peau Jeune Beauté
Overview

A fast-growing food brand needed shelf presence that felt crafted and premium without losing its everyday warmth.

ClientPeau Jeune Beauté
Year2025
LocationJakarta, Indonesia
ServicesBrand Identity, Packaging, Art Direction

The challenge

Peau Jeune Beauté is an emerging local Indonesian skincare brand, believes in the essence of true beauty originating from within. With a simple and authentic philosophy, Peau Jeune Beauté encourages individuals to cherish their inner selves and embark on an honest journey of rediscovering their true selves while cultivating a conscious and healthy lifestyle. We recognize the importance of setting a distinct brand tone of voice and segmentation for Peau Jeune Beauté, ensuring engaging narratives that resonate with their target audience without conforming to mainstream norms.

Our approach

Our approach aims to build a long lasting engagement, fostering a connection between Peau Jeune Beauté and its audience.

The result

TDC Indonesia has managed to build their online presence and offline presence through various platforms such as Instagram, and fulfilling design needs, campaign activations such as country-wide roadshow events, and KOL services.